restaurant tips and advice

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Pass Out Drink and Food Coupons for Your Restaurant

Aug 21
Posted by Daniel in bar tips and advice, Restaurant, Restaurant Furniture, restaurant tips and advice

After a well deserved holiday we are back with more tips and advice on how to keep your restaurants and bars going and how to keep making profits even in these hard economical times. This time it’s all about coupons and discounts and how to make them work for you without loosing money:

Every bar owner wants to have a nice establishment where people can feel comfortable and have a great time. They put effort into picking out the right tables and seating, knowing that it is very important, and they make sure that the ambiance in the place is just right for the clientele they want to attract. When things don’t immediately go their way, they are sometimes tempted to give up. Now is the time to start promoting harder though! All of the hard work that promotion entails is well worth it. Here is a simple way to get more people to come into your bar in the next couple of weeks.

Coupon is a word that you generally only think of when you are heading to the grocery store or maybe a restaurant. You can use them for your bar as well though, and they can be very effective. When you create your coupons, you want to make sure that you offer some real incentives for people to come into your bar. Buy two get one free coupons are always nice. Offer 50 percent off appetizers if you have finger foods at the bar. You need to make sure that you have an expiration date on your coupon, otherwise people could take advantage.

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Everyone is a Comedian: Putting on an Open Mic Night at Your Bar

Aug 02
Posted by Daniel in bar tips and advice, fun, restaurant tips and advice

Have you been wracking your brain and trying to come up with a fun promotion that will get more people to come into your establishment? If you are like most bar owners, you are probably constantly thinking of ways that you can increase the number of patrons that you have. A great way to attract more people is to have an open mic night for stand up comedians.

How is adding comedy to your bar going to help? It is a fun event that you can promote easily. People are going to see it as free entertainment, which it is. It can create an influx of customers into your bar, including friends and family members of those who are performing. More people in the bar equal more money in your pocket.

When you are putting on an open mic night for amateur comedians in your town, it isn’t as simple as setting up a PA system and letting anyone who comes by step up on the stage. Well, you could do that, but you will quickly find that it devolves into an unorganized mess. Instead, take some time to come up with a plan. The following tips should help you to get started. (more…)

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Deep Discounts can Drive Profit Up for Your Restaurant

Jul 28
Posted by Daniel in bar tips and advice, Restaurant, Restaurant Furniture, restaurant seating, restaurant tips and advice

Many people who are new to the restaurant business are afraid of offering discounts that they deem to be too large. However, a large discount might be just what you need to stir up more customers and get new people to come into your restaurant. How deep is a deep discount? Consider offering a meal for .25 cents with the purchase of another meal at full price.

This seems like it is going to cost you money, but you will be able to make up for it in volume. In addition, more people will hear about your restaurant, and you might be able to attract some customers that would never have visited. If they have a good experience, they will likely come back.

How can you make sure that they have a good experience at your restaurant? Well, for starters you need to have great food and a great staff that is going to be able to handle the higher volume of traffic. Because you should expect to do more business during this time, it is important that your restaurant seating is able to handle that many extra people too. Good restaurant seating, a good staff, and great food are three ingredients that you can’t do without.

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Employee Vouchers Can Boost Your Bar or Restaurant

Jul 17
Posted by Daniel in bar tips and advice, fun, Restaurant, restaurant tips and advice

Since your employees spend so much time at your bar or restaurant, they are the perfect people to help you market effectively. Their word of mouth can help to bring in more people to your establishment. However, you want to be able to reward them for helping you promote, and when you offer some type of incentive, you will find that they work even harder for you. The following is a great idea that you might want to employ to see just how much more business it will be able to bring into your place.

You are going to create employee vouchers. It is simple, and it can be a wonderful way to get more people to come into your restaurant or bar, even if they didn’t have any intention of visiting. Print up a large number of vouchers that offer discounted meals or drink specials. Anyone who presents them at your bar or eatery will get this discount. Make sure that the voucher has an expiration date.

Pass stacks of these vouchers out to all of your employees. Make sure that everyone gets an equal amount of the vouchers from the bouncers to the hostess to the bartenders, wait staff, busboys, chefs, dishwashers . . . you get the idea. Have them initial the back of each voucher and then pass them out to anyone that they wish. (more…)

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Everyone Loves a Themed Party and You Should Take Advantage

Jul 11
Posted by Daniel in bar tips and advice, fun, Restaurant, restaurant tips and advice

Themed parties aren’t just for the kiddies. Everyone loves themed parties, especially adults who want to have a fun time when they head out to your bar. If you want to pull some extra business into your bar, consider having a special theme for the bar one night. It is fun, it won’t cost much, and it can draw a huge crowd to your place.

The first thing that you have to do is come up with the theme. This is the fun and easy part since there are so many different ideas out there. You might want to have a pirate theme or a superhero theme. Everyone can come dressed as their favorite hero or villain. If you don’t want to go quite that fantastical, you can always have a Roaring Twenties theme, a Sixties theme, or even a Wild West theme. The only limit is your imagination. (more…)

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Branding Your Bar and Restaurant is Important

Jun 30
Posted by Daniel in bar tips and advice, Commercial Seating, Restaurant, Restaurant Furniture, restaurant seating

As a business owner, you’ve probably heard about the importance of branding. However, you might not know how important it can be when you have a single restaurant or bar. You might not realize the branding is still vital if you want to project a coherent image through all of your promotion efforts and beyond. How can you go about branding? That’s not an easy question to answer because there are so many variables. However, the following tips should help you to get on the right track. If you are still having trouble identifying, solidifying, and promoting your brand, you can always hire a specialist to help.

The first step in branding is identifying how you want your customers to see you and your establishment. Are you running a fun family friendly restaurant that caters to the kids and makes everyone feel at home? Do you have an upscale sushi restaurant? Are you running a family-owned Korean barbeque shop? Every restaurant or bar is going to fit into certain niches better than others. Find what you want to promote as a part of your restaurant and make that a part of your brand.

Of course, there is also the very literal aspect of branding. You need to have a logo, even if you are a small bar or restaurant. A logo, which you use for all of your communications and advertisements, is very important. Do you disbelieve the importance of logos? I bet if you close your eyes, you can picture the Apple logo, the McDonald’s logo, the Chili’s logo, and thousands of others. Those logos are very important, and they establish the brand. When people see those logos, they know what to expect.

In addition to putting your logo on all of your coupons, flyers, menus, and everything else, you need to make sure that the interior of your restaurant meets the expectations of your customers. You need to have good quality restaurant seating that matches with your restaurant’s theme and the brand that you are trying so hard to promote. Your décor is equally important.

Consider all of the above when you start trying to brand your bar or restaurant. If you do, and if you keep studying branding and how effective it can be, you will find that people will know your logo, your establishment’s name, and what to expect, even if they haven’t yet visited.

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