Restaurant

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Restaurant and Bar Tips for Good Design

restaurant designSo you’ve bought a bar and are looking to be the next Gordon Ramsey, without the excessive swearing at the staff. Well, design can make or break a bar, You’re going to have to set up a design so that you don’t become one of those statistics of closed bars within the first two years. You’ve chosen a hard profession, but with a little help, your design can go a long way in making customers feel comfortable and at home while they eat your delectable dishes. Here’s some basic restaurant design tips.

Entrance Tips

  • You’re going to need ample space for a hostess station where they can welcome guests and see them to their tables. Also consider adequate space for patrons waiting for a table.
  • Some restaurants let you pay at a cash register once they’ve finished. Make this an area on its own where payment can be taken care of. This is not needed if you intend for your customers to pay at the table after their meal.
  • Provide seats for customers who are waiting for tables. No one likes to stand for an hour watching those tasty dishes brush past them.
  • If your restaurant has a bar attached to it, you can use this as a waiting area for customers who have to wait for a table. Assuming your restaurant is a hit and the wait is long.

Bar

  • Occasionally used as a waiting area, some full service bars even offer small meals along with drinks so that patrons don’t have to wait to begin eating. Serving small portions may be best so they don’t spoil their appetite on gin and steak. (more…)
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Maximizing Restaurant Revenue with Good Design

restaurant designWhen a person builds or opens a restaurant, the layout is a major aspect in creating a successful restaurant. A restaurant with efficient service has many happy customers and many return customers. Happy customers + efficient service= profits and longevity for the venue.

When creating the perfect restaurant, plan it out before you jump into the decorations and placements of the furniture. Place the bar stools around the bar either at the center of the room or at the back of the room in order to keep everyone happy. For example, in some restaurants the bar and bar stools are located in a room off to the side or sometimes right in the middle of the room if it is a sports type restaurant.

Some restaurant owners will make a more complicated pathway for a guest to walk through from the front door to the tables. By doing so, the waiters and staff will have more time to help all of the current customers and have sufficient time to clear off the tables and clean them. Placing the restaurant chairs and tables in such a way may slow down the customers’ turnover slightly but will help to minimize walk-outs. (more…)

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Update Your Restaurant with Booths and Table Tops

Restaurant Dining Booths

Becoming a restaurant owner is an exciting if often challenging endeavor.  Building and zoning codes, health and safety regulations, and purchasing and maintaining equipment are all routine activities that a restaurant owner must balance daily before they even begin to get to the heart of their business, the food and the service.  Restaurant booths and table tops are an often overlooked way of adding style and class to any hot foodie spot.  Deciding to acquire new restaurant furniture is not a trivial matter and should be appropriately considered and researched before making a final decision.

New restaurant booths can immediately add an attractive ambiance to your place.  Spruce up the ordinary look by adding stylish and comfortable furniture.  This is a simple way to get your customers to notice the updates and bring in more diners by word of mouth.  Creating a new personalized style and look will make your customers realize your commitment to great food and service.  Remember, the look and design of a restaurant can mean the difference between a few tables served and a full house. (more…)

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Email Lists can Work for Restaurant Promotions

More than likely, you’ve been asked to provide your email address for promotions through various online companies, and even brick and mortar stores that you frequent. These promotions can work for restaurants as well, but you have to make sure that you do it the right way.

Keep in mind that some people don’t like to sign away their email address to strangers. They are afraid of getting spammed and hacked, and you really can’t blame them. As great as technology is, it also comes with a lot of problems. Never tell someone that they have to sign up, as this can get a lot of people angry. Instead, have your employees point out the email signup book and let the customers know that you will be sending coupons and special offers through the address, and that is the only thing that you will be doing. Let them know that you aren’t going to sell the addresses to anyone else.

You can have a book at the front of the restaurant where people can sign up. You should also have a form or an email address on your website that people can use to sign up if they don’t want to sign up while they are at the restaurant.

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Cater an Event to Spread the Word about Your Restaurant

If you have a relatively new restaurant, you already know that it can be hard to get people to come through your doors. While you might have had a decent opening, the rush after the first few weeks might be slower than you had hoped. This certainly doesn’t mean that your eatery is doomed. It simply means that you need to spread the word to more people. You will want to find as many ways as possible to keep up the buzz about your restaurant.

Something that you might want to consider is doing a little bit of catering for a special event that is happening in your town. Even if your restaurant doesn’t normally do catering, you might want to consider it for a gallery showing or some similar event. It is also a good idea to offer a heavy discount to the event coordinator. In some instances, you may even want to cater the event free of charge.

Why would you want to do this? You have to look at this as an advertising opportunity rather than as a job. If the event is large, or if it has a number of influential people attending, you are going to be able to advertise directly to them in the best way possible – through your food. You don’t have to tempt them to come into your restaurant to try your food because they will be able to do it right at the event. If they like what you have to offer, you can be sure that they will come into the restaurant, they will tell their friends, and you will increase your business.

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Conventions Mean Big Business for Bars and Restaurants

If you are fortunate enough to be running a bar or restaurant in a medium to large sized city, you probably have conventions roll through occasionally. These conventions bring a large number of people into the city that are from out of town, and those people are going to need to eat and find nightly entertainment. Your bar or restaurant could do some great business if you start advertising to the convention goers early.

You will be able to find out when the convention is months in advance, and that is the time to start targeting the conventioneers. Contact the people who are hosting the convention and tell them that you want to offer special discounts and coupons for all of the attendees. See if you can send them the coupons to be placed in packets for the people attending. You can also ask to drop off stacks of coupons when the convention gets underway.

Another great way of letting the attendees know about your restaurant is to contact the hotels in the area and ask if you can place coupons in their rooms or at the front desk. If they have their own restaurant onsite, they might not be agreeable immediately, but it never hurts to ask.

Granted, the convention is only going to boost your business for a few days, while the convention is happening. However, if there are a number of conventions in your city, you will find that by promoting to convention goers, you can make extra money that will keep your eatery going during the slower times.

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